Bloomberg Paying Online Influencers to Make Him "Cool"

Billionaire businessman turned 2020 contender Mike Bloomberg is truly going all-in during this election cycle.

Since his time as a Democrat candidate, Bloomberg has spent tens of millions of dollars on misinformation ads. These ads are ultimately designed to promote his own campaign, discredit President Trump, and boost Bloomberg in the polls.

In the wake of Bloomberg’s fake news ads, Americans haven’t hesitated to hold his feet to the fire. Still, this hasn’t stopped the businessman from adopting another strategy to give himself an edge.

Michael Bloomberg by Gage Skidmore, on Flickr

Michael Bloomberg” (CC BY-SA 2.0) by Gage Skidmore

Developments from Breitbart News have confirmed that Bloomberg is now making contact with social media influencers and paying them to promote his campaign. This decision was also reportedly inspired after the Democrats’ colossal failure regarding their Iowa caucus.

What to Know About Bloomberg’s Latest Campaign Strategy

In a nutshell, the 2020 Democrat is paying online influencers with 1,000 to 100,000 followers to promote him as the most “electable” candidate.

The ultimate agenda here is to not only make Bloomberg seem hip and cool, but also to convince online users that the businessman can “rise above the fray,” engage in bipartisanship, and make Americans feel “heard and respected.” Honestly, this phony sales pitch might be slightly more convincing if Bloomberg hadn’t kicked off his campaign by calling gun owners stupid, but his agenda is what it is.

The online influencers who agree to promote Bloomberg’s campaign are receiving $150. In exchange for this capital, the influencers are helping the businessman’s candidacy seem fresher and more organic. Participants who support the Bloomberg campaign in this manner are required to be American citizens and must abstain from “overtly negative content,” vulgarity, and nudity.

Doomed to Fail

Bloomberg can throw as much money at online influencers and disinformation ads as he wants. Lofty spending will not change the reality of Bloomberg’s campaign. He talks about an ability to work across the aisle, yet insults gun owners and claims that Americans who want firearms in their homes are “stupid.”

Michael Bloomberg by Gage Skidmore, on Flickr

Michael Bloomberg” (CC BY-SA 2.0) by Gage Skidmore

Since the inception of his candidacy, Bloomberg’s strategy has been to simply buy his way into winning the nomination. He’s taken heat for this from not only fellow Democrat candidates, but also President Trump and others on the right. The president hit Bloomberg for ongoingly spreading disinformation while the National Rifle Association (NRA) and its members slammed the billionaire for his flagrant disregard toward the Second Amendment.

Bloomberg’s campaign slogan is “Mike Will Get It Done.” The only thing Bloomberg will have done when this is all over is waste millions upon millions of dollars on a failed run for the presidency.

What do you make of Bloomberg paying social media influencers to make his campaign seem cooler and more organic? Let us know in the comments section below!